Kalli Purie outlines ethical AI framework at SPIEF 2026

At SPIEF 2026, India Today Group Vice-Chairperson and Editor-in-Chief Kalli Purie and other dignitaries discussed the use of artificial intelligence (AI) in newsrooms, bridging AI efficiency with human values and more.

Speaking at the session 'The Limits of AI in the Media', Kalli Purie underscored the need for ethical safeguards, fact-checking and human judgment. The key distinction, Purie said, was that newsrooms apply moderation and calibration, while algorithms do not. Meanwhile, Maria Zakharova, director of the press department of the Russian Foreign Ministry, underscored that AI should remain a tool that supports human abilities rather than replacing them.