Launched This Week: Haier Desert Rose AC, Portronics Air X air purifier and 3 more gadgets
It might seem that this week was a bit quite in tech but that is far from the truth. There were multiple launches even if some of them might have slipped under your radar. Worry not because India Today Tech is here to bring you up to speed with all the latest developments.
Summer has come knocking. Haier read the room, and it has come out with its latest range of air conditioners just in time to help you beat the heat. But wait, there’s more. While air conditioners are seasonal, air purifiers are evergreen in which case the entry of Portronics into the segment is notable.
In other but related news, in this edition of India Today Tech’s Launched This Week series, we will also take a look at a party-ready speaker from Blaupunkt, a mechanical keyboard from EvoFox, and an audio device coming from Headphone Zone x Juzear Defiant. Let’s get started.
Haier Desert Rose Super Heavy Duty Air Conditioner
In the past few years, Haier has been aggressively expanding its home appliance portfolio in the Indian market. From refrigerators to TVs and ACs, the brand has been rolling out new devices almost every month. This week in particular, the brand has kept its launch cycle going with its new Desert Rose Super Heavy Duty air conditioner range.
Powered by the AI-AtmoX platform, Hair says its new AC is designed for extreme Indian summers, with a focus on intelligent cooling. It comes with features like AI Climate Control 2.0, which adapts to user habits, and AI Human Detection, which switches to an energy-saving mode when no one is in the room.
The AC also brings AI Pre-Cooling with a 100-metre geofence to cool your space before you arrive, along with AI Target Cooling for directed airflow. On the performance side, Haier is promising fast cooling with its Supersonic Cooling tech. It also includes features like AI ODU Cyclone Clean and Frost Self-Clean, which aim to reduce maintenance and keep efficiency in check.
The Haier Desert Rose Super Heavy Duty AC range starts at Rs 55,990 and will be available across online and offline retail channels in India.
Portronics Air X air purifier
Portronics has officially entered the air purification segment with its Air X smart air purifier. It promises to offer a mix of filtration tech and everyday usability. The device comes with a True H13 HEPA filter that claims to capture up to 99.95 per cent of particles as small as 0.3 microns, including dust and PM2.5. The device uses a four-stage purification system with a pre-filter, activated carbon layer, and cold catalyst, along with UV sterilisation to tackle bacteria and germs.
The Portronics Air X also promises to run quietly while filtering the air, reaching 28 dB in sleep mode. According to the brand, the Air X can clean the air in rooms up to 50 m and uses 310 holes to pull in air. There is a touch screen on top for controls and a colored light that shows the current air quality.
The Portronics Air X is priced at Rs 13,599 and comes in a single white colour option with a 12-month warranty. It is available via the brand’s official website, as well as on Amazon and Flipkart, alongside other online and offline retail stores across India.
Blaupunkt Ibiza speaker
If you’re someone who enjoys hosting parties or just want a more powerful sound setup, then you should definitely check out Blaupunkt’s newly launched Ibiza speaker.
This speaker comes in with a built-in recording feature and lets you plug in a USB drive and record karaoke sessions, performances, or even voice messages. It packs a 180W output setup with dual 8-inch woofers for heavy bass, paired with dual tweeters for clearer highs and mids. There’s also a wireless microphone included, along with a reverb mode.
Backing all of this is a 7,000mAh battery that promises up to 12 hours of playback. There are also LED lighting effects, multiple EQ modes, and even a guitar input, making it suitable for both casual listening and impromptu jam sessions with the weekend gang.
The Ibiza speaker looks funky and is definitely something to check out if you’re looking to upgrade your party setup. The Blaupunkt Ibiza is now available across leading online and offline platforms in India.
EvoFox Ronin X75 mechanical keyboard
Not everyone is chasing party vibes on weekends. Some prefer spending time perfecting their PC setup. If you’re into gaming or spend long hours at your workstation, then you can check out EvoFox’s new Ronin X75 mechanical keyboard.
The keyboard features a gasket mount design with a five-layer sound dampening system, which promises softer and quieter keystrokes. It supports tri-mode connectivity, Bluetooth (up to three devices), 2.4GHz wireless, and wired, and comes with pre-lubed Gaote linear switches rated for up to 60 million keystrokes.
You can choose between two variants tuned for speed or control. The keyboard also come with features like a 1000Hz polling rate, all-keys anti-ghosting, and a compact 82-key layout. You also get RGB lighting, a metal volume knob, cross-platform support with automatic OS detection, and customisation via software and web tools.
The EvoFox Ronin X75 is priced at Rs 4,999 and comes in Moon Stone and Ash Grey colour options. It is available across leading e-commerce platforms and retail stores in India, positioning it as a more affordable entry into enthusiast mechanical keyboards.
Headphone Zone X Juzear Defiant earbuds
If you’re up for trying something new, this might pique your interest. Headphone Zone has teamed up with Juzear to launch the Defiant, a co-branded pair of earbuds aimed at bringing audiophile-grade sound under the Rs 10,000 mark.
The earbuds use a hybrid driver setup with one 10mm dynamic driver and three balanced armature drivers, promising a balanced yet engaging sound.
You can choose between two versions: Headphone Zone x Juzear Defiant, designed for pure audio setups with interchangeable plugs, and Everyday Edition, for everyday use with a built-in DAC and mic for easy smartphone connectivity.
The Headphone Zone x Juzear Defiant starts at Rs 8,999 for the Audiophile Edition, while the Everyday Edition is priced at Rs 9,999. It is available via Headphone Zone’s website and at its Experience Studio in Mumbai.
Summer has come knocking. Haier read the room, and it has come out with its latest range of air conditioners just in time to help you beat the heat. But wait, there’s more. While air conditioners are seasonal, air purifiers are evergreen in which case the entry of Portronics into the segment is notable.
In other but related news, in this edition of India Today Tech’s Launched This Week series, we will also take a look at a party-ready speaker from Blaupunkt, a mechanical keyboard from EvoFox, and an audio device coming from Headphone Zone x Juzear Defiant. Let’s get started.
Haier Desert Rose Super Heavy Duty Air Conditioner
In the past few years, Haier has been aggressively expanding its home appliance portfolio in the Indian market. From refrigerators to TVs and ACs, the brand has been rolling out new devices almost every month. This week in particular, the brand has kept its launch cycle going with its new Desert Rose Super Heavy Duty air conditioner range.
Powered by the AI-AtmoX platform, Hair says its new AC is designed for extreme Indian summers, with a focus on intelligent cooling. It comes with features like AI Climate Control 2.0, which adapts to user habits, and AI Human Detection, which switches to an energy-saving mode when no one is in the room.
The AC also brings AI Pre-Cooling with a 100-metre geofence to cool your space before you arrive, along with AI Target Cooling for directed airflow. On the performance side, Haier is promising fast cooling with its Supersonic Cooling tech. It also includes features like AI ODU Cyclone Clean and Frost Self-Clean, which aim to reduce maintenance and keep efficiency in check.
The Haier Desert Rose Super Heavy Duty AC range starts at Rs 55,990 and will be available across online and offline retail channels in India.
Portronics Air X air purifier
Portronics has officially entered the air purification segment with its Air X smart air purifier. It promises to offer a mix of filtration tech and everyday usability. The device comes with a True H13 HEPA filter that claims to capture up to 99.95 per cent of particles as small as 0.3 microns, including dust and PM2.5. The device uses a four-stage purification system with a pre-filter, activated carbon layer, and cold catalyst, along with UV sterilisation to tackle bacteria and germs.
The Portronics Air X also promises to run quietly while filtering the air, reaching 28 dB in sleep mode. According to the brand, the Air X can clean the air in rooms up to 50 m and uses 310 holes to pull in air. There is a touch screen on top for controls and a colored light that shows the current air quality.
The Portronics Air X is priced at Rs 13,599 and comes in a single white colour option with a 12-month warranty. It is available via the brand’s official website, as well as on Amazon and Flipkart, alongside other online and offline retail stores across India.
Blaupunkt Ibiza speaker
If you’re someone who enjoys hosting parties or just want a more powerful sound setup, then you should definitely check out Blaupunkt’s newly launched Ibiza speaker.
This speaker comes in with a built-in recording feature and lets you plug in a USB drive and record karaoke sessions, performances, or even voice messages. It packs a 180W output setup with dual 8-inch woofers for heavy bass, paired with dual tweeters for clearer highs and mids. There’s also a wireless microphone included, along with a reverb mode.
Backing all of this is a 7,000mAh battery that promises up to 12 hours of playback. There are also LED lighting effects, multiple EQ modes, and even a guitar input, making it suitable for both casual listening and impromptu jam sessions with the weekend gang.
The Ibiza speaker looks funky and is definitely something to check out if you’re looking to upgrade your party setup. The Blaupunkt Ibiza is now available across leading online and offline platforms in India.
EvoFox Ronin X75 mechanical keyboard
Not everyone is chasing party vibes on weekends. Some prefer spending time perfecting their PC setup. If you’re into gaming or spend long hours at your workstation, then you can check out EvoFox’s new Ronin X75 mechanical keyboard.
The keyboard features a gasket mount design with a five-layer sound dampening system, which promises softer and quieter keystrokes. It supports tri-mode connectivity, Bluetooth (up to three devices), 2.4GHz wireless, and wired, and comes with pre-lubed Gaote linear switches rated for up to 60 million keystrokes.
You can choose between two variants tuned for speed or control. The keyboard also come with features like a 1000Hz polling rate, all-keys anti-ghosting, and a compact 82-key layout. You also get RGB lighting, a metal volume knob, cross-platform support with automatic OS detection, and customisation via software and web tools.
The EvoFox Ronin X75 is priced at Rs 4,999 and comes in Moon Stone and Ash Grey colour options. It is available across leading e-commerce platforms and retail stores in India, positioning it as a more affordable entry into enthusiast mechanical keyboards.
Headphone Zone X Juzear Defiant earbuds
If you’re up for trying something new, this might pique your interest. Headphone Zone has teamed up with Juzear to launch the Defiant, a co-branded pair of earbuds aimed at bringing audiophile-grade sound under the Rs 10,000 mark.
The earbuds use a hybrid driver setup with one 10mm dynamic driver and three balanced armature drivers, promising a balanced yet engaging sound.
You can choose between two versions: Headphone Zone x Juzear Defiant, designed for pure audio setups with interchangeable plugs, and Everyday Edition, for everyday use with a built-in DAC and mic for easy smartphone connectivity.
The Headphone Zone x Juzear Defiant starts at Rs 8,999 for the Audiophile Edition, while the Everyday Edition is priced at Rs 9,999. It is available via Headphone Zone’s website and at its Experience Studio in Mumbai.
