From Tribal Roots to Viral Reels: Rice Beer Takes Over on National Beer Day

On National Beer Day, a traditional drink is stealing the spotlight. Rice beer is going viral, with crowds heading to Humayunpur in Delhi to try it.

But this isn’t a new trend. From Assam’s apong to Jharkhand’s handia, rice beer has deep cultural roots across India. Now it’s being rediscovered online, raising questions about tradition, trend culture, and whether it’s really a “healthier” alternative to regular beer.